Brand & Creative Lead · New York

Hannah
Chusid

Senior brand designer with a decade of experience building visual identity systems and creative infrastructure — from zero-to-one brand builds to multi-brand portfolio governance across audio tech, SaaS, and DTC.

Brand.
System.
Identity.
Governance.

10+

Years experience

100%

New-biz win rate

+70%

LinkedIn engagement lift

Brands built from zero

Brand Identity Systems UX / UI Design Design Systems Mobile Interstitial Ads CTV Advertising Brand Guidelines Sub-Brand Governance Typography Web & Landing Page Design Social Strategy Brand Identity Systems UX / UI Design Design Systems Mobile Interstitial Ads CTV Advertising Brand Guidelines Sub-Brand Governance Typography Web & Landing Page Design Social Strategy

About

Sole design lead
who owns it all

I'm a New York–based brand and creative lead with over a decade of experience building visual identity systems for high-growth companies. I step in as the sole in-house design authority — building brands from zero, governing them across every touchpoint, and managing external agencies to deliver.

My background spans audio tech (Consumable, Radio.com), PE-backed SaaS (Integrate.io, DreamFactory, Thrasio), and DTC (HexClad, Lemonkind) — with an FIT BFA in Illustration and a UX/UI certification from Avocademy.

Get in touch →

Brand & Visual

Brand Identity Systems
Visual Design
Design Systems
Brand Guidelines
Typography & Logo
Style Guides

Digital

UX/UI Design
Web & Landing Pages
Mobile Interstitial Ads
CTV Advertising
Email & Social

Tools & AI

Figma (+ Claude MCP)
Adobe Creative Suite
Claude Cowork (daily)
Adobe Firefly
Lovable · Google Stitch

HannahChusid

Case studies &projects

Sole design leadwho owns it all

Hannah
Chusid

Case studies &
projects

Sole design lead
who owns it all